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A+Mbookstore

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Canada

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CTRL Magazine

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Fontegrafica Lab

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RORHOF

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Slanted

Skinnerboox

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Tonini Editore

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Viaindustriae Publishing

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Così fan tutti. 1974 – 1983 presents over 1.300 unpublished portraits, from the private archives of Giusi D’Orsi and Jean-Pierre Maurer, which were created as part of the famous campaign Bevo Jägermeister perchè. The advertisements entered into the history of Italian advertising and its collective memory due to the innovative use of ordinary people as testimonials and for the original strategies that had been adopted in spreading the ads.

Published by Skinnerboox